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Bridging the Customer Experience Gap

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The prevailing view of most financial industry leaders over the past decade has been that internal innovation was optional at best, and probably harmful to the way they’ve been used to doing things for so long. Meanwhile innovation bloomed on the edges and outside of the industry, bringing a surge in customer adoption in fintech, which […]

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Making an Event a Memory

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Guest post by Troy Morrison, president of Torrey Pines Marketing To make raving fans of your clients, it’s the little—and the big—things that matter Your clients (and the decision makers at your clients’ businesses) most likely have a good amount of disposable income. They probably have enjoyed elegant dinners with their spouse, great wines and nights […]

The post Making an Event a Memory appeared first on Will Trout.

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